Fort Worth, Texas – In the bustling city of Southlake, the metropolis welcomes the newest addition to its culinary landscape: Chicken Salad Chick, a fast casual dining brand dedicated exclusively to chicken salad, whose roots have grown strong in the nation. Making its grand entrance into the city’s dining scene, this outpost is the latest venture from Texas brand pioneers, John and Meggie Schissler, who first introduced the concept to the state in 2016.
With the Southlake establishment, the Schisslers’ portfolio has been robustly bolstered, bringing their total Chicken Salad Chick presence to seven outlets scattered throughout the metropolitan expanse. Their newest foray into fast casual dining is conveniently nestled at 2101 E Southlake Blvd, adjacent to Kimball Avenue, a popular city artery.
The grand debut is slated for Tuesday, June 20, where the Schisslers are set to mark the occasion with a splash. With a wave of community spirit, they are inviting local residents to partake in the grand opening’s festivities. The earliest patrons will be rewarded with an enticing incentive: a year’s worth of complimentary chicken salad for the first 100 arrivals that morning.
Beyond the opening day’s allure, the inaugural week promises a fiesta of Southern hospitality, a signature attribute of the Chicken Salad Chick brand. Special offers and giveaways permeate the week, a veritable cascade of customer engagement:
- Tuesday, June 20 – Free Chicken Salad for a Year – The first guest in line will receive one large Quick Chick of chicken salad per week for an entire year. The next 99 guests in line receive one large Quick Chick of chicken salad per month for a year.* Guests should arrive early to secure a place in line.
- Wednesday, June 21 – The first 50 guests to purchase a Chick Trio receive a FREE Chicken Salad Chick Tote Bag.**
- Thursday, June 22 – The first 50 guests to purchase a Chick Trio receive a FREE Chicken Salad Chick Crossbody Bag.**
- Friday, June 23 – The first 50 guests to purchase a Chick Trio receive a FREE Chick Trio on their next visit.**
As the Chicken Salad Chick brand expands its Texas footprint, the Schisslers’ personal growth mirrors their business prosperity. Their collaborative ventures and active participation in community affairs have nurtured a strong bond with their customers. Other testament to their culinary expansion includes restaurants in Alliance, Hurst, Montgomery Plaza, Ridglea Village, Burleson, and Midlothian within the Dallas-Fort Worth area.
Texas-born Meggie Schissler initiated her journey with Chicken Salad Chick in the corporate realm, assuming the role of a marketing assistant. As the brand made significant inroads in the Southeast, she and John, recognizing a lucrative opportunity, decided to repatriate and became Texas’ pioneering ambassadors for the Chick experience. As the Schisslers look back on their journey, they see nearly 30 thriving Chicken Salad Chick outlets across Texas, a testament to their commitment and the brand’s robust popularity.
“When we decided to take the leap into bringing Chicken Salad Chick home to Texas, John and I had fallen in love with the idea of owning a small business and making a difference in the community,” said Meggie Schissler, co-owner of Chicken Salad Chick Southlake, according to the official press release. “Providing jobs to our employees and Chick hospitality to our guests has been even more rewarding than we imagined. We can’t wait to open our doors to Southlake, serving our made-from-scratch, Southern-style favorites to more loyal fans and newcomers to the brand.”
The Schisslers have also enjoyed giving back to important causes through their businesses over the years. With their Southlake opening, they will be supporting Metroport Meals on Wheels as part of their pre-opening Friends & Family events.
Chicken Salad Chick in Southlake will be open Monday – Saturday from 10:30 a.m. – 8 p.m. For more information, visit the official website. Follow Chicken Salad Chick on Facebook and Instagram for the latest news and trends.
For more information on giveaways and specials, visit https://www.facebook.com/ChickenSaladChickSouthlakeTX.
Special offers terms and conditions
*Guests should arrive early to get checked in. The first 100 guests must remain in line and download the Craving Credits app. Wi-Fi will not be available on site. Once the restaurant opens, guests will make a purchase of “The Chick” or anything of greater value and enter a code in the Craving Credits app to officially secure your spot. If you leave the line for any reason, your spot will be awarded to the next guest in line. Guests will receive their first free Large Quick Chick electronically to your app the Monday following Grand Opening Day.
**Must download the CSC App and be 16 years or older to purchase. Not valid with any other offers. Limit 1 reward per guest present.
About Chicken Salad Chick
Chicken Salad Chick serves full-flavored, Southern-style chicken salad made from scratch and served from the heart. With more than a dozen original chicken salad flavors as well as fresh side salads, gourmet soups, signature sandwiches and delicious desserts, Chicken Salad Chick’s robust menu is a perfect fit for any guest.
Founded in Auburn, Alabama, by Stacy and Kevin Brown, in 2008, Chicken Salad Chick has grown to more than 225 restaurants in 17 states. Today, under the leadership of Scott Deviney and the Chicken Salad Chick team, the brand is continuing its rapid expansion with both franchise and company locations.
Chicken Salad Chick has received numerous accolades including rankings in the 2023 Entrepreneur Franchise 500, Franchise Times’ Fast & Serious for the third consecutive year, Fast Casual.com’s top Movers and Shakers from 2018 to 2023, QSR’s Best Franchise Deals in 2019, 2020 and 2022, and Franchise Business Review’s Top Food Franchises in 2020.